IRIS
ZHOU
DESIGN SYSTEM + PLATFORM SOLUTION + VISUAL IDENTITY + EMERGING EXPERIENCE
ABOUT ME
I enjoy approaching complex challenges methodically, while staying true to the value of craft, collaboration and joy in the creative process.
SELECTED
WORKS
SELECTED
WORKS
EXPERIENCE
Netflix
Messaging · Content Discovery & Promotion · Media Operations
Led a team of two designers and drove multiple 0→1 initiatives for Netflix's global member communications, content promotion, and media production operation. Designed the messaging platform and design system that scaled member communications, content promotion tools that powered personalized discovery on service, and media production suites that streamlined production planning, financial management, localization, and operational workflows across the content lifecycle.
Netflix
Messaging · Content Discovery & Promotion · Media Operations
Led a team of two designers and drove multiple 0→1 initiatives for Netflix's global member communications, content promotion, and media production operation. Designed the messaging platform and design system that scaled member communications, content promotion tools that powered personalized discovery on service, and media production suites that streamlined production planning, financial management, localization, and operational workflows across the content lifecycle.
Uber
Analytical Suites · Experimentation · Risk Intelligence
Led the strategy and design of data suites and operational platforms that supported marketplace optimization, experimentation, and trust operations at Uber. Created analytics suites that provided real-time visibility into marketplace health, supply-demand dynamics, and business performance; experimentation platforms that enabled teams to launch, measure, and scale product initiatives; and investigative tools that helped risk and operations teams detect fraud, resolve incidents, and make faster decisions at scale.
Uber
Analytical Suites · Experimentation · Risk Intelligence
Led the strategy and design of data suites and operational platforms that supported marketplace optimization, experimentation, and trust operations at Uber. Created analytics suites that provided real-time visibility into marketplace health, supply-demand dynamics, and business performance; experimentation platforms that enabled teams to launch, measure, and scale product initiatives; and investigative tools that helped risk and operations teams detect fraud, resolve incidents, and make faster decisions at scale.
Razorfish
Emerging experience
Built highly immersive interactive experiences in retail spaces to attract, inspire and engage audience.
Razorfish
Emerging experience
Built highly immersive interactive experiences in retail spaces to attract, inspire and engage audience.
Crispin
Brand innovation & experiences
Designed cross-channel brand experiences that connected physical and digital touchpoints, helping brands build awareness, strengthen engagement, and create lasting connections.
Crispin
Brand innovation & experiences
Designed cross-channel brand experiences that connected physical and digital touchpoints, helping brands build awareness, strengthen engagement, and create lasting connections.